M
Mia La Lorenz
CORE FEATURES:
  • Monthly trend line graphs for all key metrics (reach, views, engagement, followers)
  • Side-by-side month comparison charts
  • Interactive graphs showing growth/decline percentages
  • Visual indicators for peak performance periods
  • Exportable chart images for client reports
KEY METRICS TO VISUALIZE:
✓ Reach progression month-over-month
✓ Total views and video watch time trends
✓ Follower growth/loss tracking
✓ Engagement rate fluctuations
✓ Content performance by type (Reels vs Posts vs Carousels)
✓ Demographic shifts over time
BUSINESS VALUE:
  • Instant visual performance assessment
  • Quick identification of seasonal trends
  • Data-driven content strategy decisions
  • Professional client reporting capabilities
  • Competitive advantage through better insights
CURRENT PAIN POINT:
Currently need to manually extract data and create charts externally,
which is time-consuming and reduces the value of the analytics feature.